Market & competitor research

Market & competitors

While it’s usual to have an eye on the market landscape, and competitors, the picture might not be comprehensive. We will research your market, and your competitors, mapping the insights to highlight the relative strengths and weaknesses, of your offering, and opportunities to differentiate from your competitors.

What we will do

  • Audit your website, service, or digital product, and those of your competitors
  • Compare and contrast your offering to the competitors to provide highlight your relative strengths, weaknesses, and opportunities to differentiate from the competition
  • Market landscape research – we can also conduct mystery shops, and interviews with existing and prospective customers

What you will get

  • A report, written in simple and concise language, which explains the findings
  • Recommended next actions
  • Audio, video, transcripts, and other artefacts from the research