Digital strategy & product design
Customer-centric journey and experience design
Develop your market and customer insights into a website that aligns with your strategy, supports your marketing, and delivers results.
When websites fail to perform as hoped for, the cause is usually a number of factors related to gaps in strategy, research, interpretation, and the application of these things.
A number of factors need to be addressed in order to build a website, app, or user experience that delivers. These can be broken down into a set of related activities, which may be delivered as workshops, which helps to ensure that they are manageable in terms of time, budget and resources.
We can work together on each, or just on whatever would benefit you the most.
Design your strategy & experience
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Customer experience and customer journey design
Create optimised customer acquisition, sales, onboarding journeys, and experiences, by utilising the insights into their needs and behaviours.
Customer acquisition & conversion
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Acquire & retain customers with engaging content
Acquire & retain customers, & support & guide users, with engaging content.
Content strategy
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Intuitive structure & navigation
Develop structure & navigation that makes it easy for your customers or users to find what they need, & to achieve what they came to do.
Navigation & IA
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Feature prioritisation & delivery roadmap
Prioritise the features and functionality you need to launch & achieve your business goals.
Strategy
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Web experience design masterclass
Figuring out what to include in your business’s website can be a headache. The web UX masterclass will explain the steps to creating a website that forms an effective part of your sales pipeline.
Masterclass
Diagnosing & fixing
Help to get you back on track when things are not working as you had hoped.
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Analysis of your existing app, website or SaaS experience
Uncover the strengths and weaknesses of your app, website, or SaaS product, from the perspective of your users.
Expert review
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Fix an underperforming sales customer or user journey
Fix underperforming website or app functionality and journeys by applying design thinking to identify the problem and arrive at an achievable, affordable, and effective solution.
Fix & boost
Just a workshop
An in-person or remote workshop to diagnose a particular problem, or answer a particular question.
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Strategy & design workshops
Workshops are both a cost and time-effective method for rapidly developing strategy and ideas, and for developing ideas into tangible outputs.
Workshop
Case studies
Some of the B2B and B2C businesses who we have helped to create websites & apps that engage, acquire, and are intuitive and easy to use.
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B2B & B2B content strategy & UX workshops & sprints
Defining the audiences of this B2B and B2C healthcare brand enabled structure, content and strategy, to be developed that resulted in engaging landing pages and conversion journeys.
Healthcare
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Engagement strategies, content model, IA & UX
Development of content model, taxonomy, information architecture and template structure, which transformed the user experience of a complex and hard-to-navigate website.
National UK charity
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Identifying the problem to solve
Researching, and constructing a cost-benefit analysis matrix for, this call centre workflow, identified where effort could be best applied to improve the process without the cost of undertaking a complete rebuild.
Financial services